Dispatch
Dispatch is built around how customers actually hire a tradesperson in the UK: they need someone local, qualified, and available now. The homepage leads with an emergency quote strip and click-to-call, not a vague 'welcome' banner. Service pages are structured around common jobs (rewires, boiler installs, extensions) with clear pricing cues and accreditation slots for Gas Safe, NICEIC, and Checkatrade. A coverage map and postcode checker reduce time-wasters before they pick up the phone. Every section is written to reassure a homeowner mid-crisis — response times, insurance, and recent local jobs — so your site earns the call before a competitor's does.
Emergency quote CTA, coverage map, and trade trust badges — mobile-first.
Dispatch
Who it's for
Owner-operators and small trade firms (1–15 staff) who need emergency enquiries and quote requests, not a brochure that sits idle.
Brand positioning
Straight-talking, on-the-road reliability. Looks like the firm you'd call at 7am when the fuse box is smoking.
Built for this industry — not a generic reskin
Colour
High-contrast navy and safety amber on clean white — reads clearly on a phone in bright sunlight or a dim hallway.
Typography
Sturdy sans-serif headlines (DM Sans weight 700) with generous line height for thumb-scrolling on site.
Layout
Sticky emergency bar, hero with dual CTA (call / quote), trust strip, services grid, coverage map, testimonials, FAQ accordion.
Conversion
Capture urgent jobs via click-to-call and a short quote form; nurture planned work through service pages and review social proof.
Key features
- Sticky emergency quote bar with click-to-call
- Postcode service-area checker
- Accreditation badge row (Gas Safe, NICEIC, etc.)
- Job-type service pages with FAQ schema
- Before/after project gallery with location tags
- Review carousel pulling Google or manual entries
Industry sections
- Emergency callout strip
- Trade accreditation row
- Service-area coverage map
- Before/after job gallery
Homepage structure
- 1Sticky emergency bar (call + quote)
- 2Hero — headline, subline, dual CTA
- 3Trust badges and insurance strip
- 4Services grid with icons
- 5Coverage map and postcode checker
- 6Recent jobs gallery
- 7Reviews carousel
- 8FAQ accordion
- 9Footer with NAP and hours
Conversion funnel
- 1Land on homepage from local search or ad
- 2Check service area or browse relevant trade page
- 3Read reviews and credentials
- 4Submit quote form or tap click-to-call
Lead capture: Short quote form (job type, postcode, urgency, photo upload) plus persistent click-to-call on mobile.
SEO: Location + service landing pages (e.g. 'emergency electrician Leeds'), LocalBusiness schema, FAQ rich results, and review markup.
Screenshot & demo pages
Each template ships with these views documented for buyers and demo content.
Homepage
Emergency strip, dual CTA, and accreditation row above the fold on mobile.
Services
Job-type landing pages with pricing cues and expandable FAQs.
Service areas
Interactive postcode checker with mapped coverage zones.
Quote form
Short multi-step form — job type, postcode, photos, preferred callback time.
Page hierarchy
Licence pricing
Choose the licence that matches how you'll use the template.
| Licence | Price |
|---|---|
| Single Business | Free |
| Multi-Site | £29 |
| Commercial | £59 |
Purchases are subject to our Template Licence, Terms, and Refund Policy. Select the licence tier that matches how you plan to use the template.
Add integrations
Wire payments, bookings, analytics, AI chatbots, and more into your template — or ask for any integration on a custom website quote.
Stripe checkout setup
PaymentsSecure card payments wired into your template — products, services, deposits, or donations.
£49WhatsApp click-to-chat
CommsFloating WhatsApp button with pre-filled message — ideal for quick enquiries on mobile.
£29GA4 & conversion tracking
AnalyticsGoogle Analytics 4, key events, and conversion goals configured for your template.
£29AI chatbot (trained on your site)
AI assistantIncludes 12 months Chatbot Factory Starter (worth £90/yr). You get a dashboard login to crawl your site, train the assistant, and paste the embed code into your template. After year one, renew from £10/month or £90/year — the widget pauses if billing lapses.
£89
Most integrations are set up within 2 working days. The AI chatbot add-on includes 12 months Chatbot Factory Starter — you get a login to train and embed the widget yourself. Need something else on a custom build? Ask on a quote.
Trust signals built in
Ready to launch with Dispatch?
Buy a licence, or get in touch if you want setup help, customisation, or hosting.
